Zola the Speaker Speaks out on NAR Today

Zola Szerencses, international speaker and trainer

He addresses the issues of the many myths and facts of the impact on how real estate practices will need to be clear on a national, local and individual companies as they guide their agents to comply with the new guidelines.

With his reputation and experience as an international speaker for the real estate industry, Zola works within the guidelines of RESO. As a member of CEPI, he stresses that all professionals address and follow the new guidelines.  He shares that, as Florida is a transaction state,  the impact of the DOJ/NAR lawsuit pushed the need for more clarity and transparency in each transaction.

Zola states, “We are in the people business, and more than ever, we need people skills and knowledge skills to better communicate” with the buyers and sellers.

He recommends two web portals for dependable information and knowledge advancement to best counsel our buyers and sellers, including negotiation skills.  Zola emphasizes the need for better clarity to facilitate confidence with the consumer.

Click to hear Zola’s interview

Click to read Zola’s Bio

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